Equality for All
Beating poverty for good means making the world a fairer place, and ensuring that no one is held back by discrimination or inequality. The Moomins know this, and the much-loved family celebrates these values in all of their adventures. It’s why Moomin Characters has teamed up with Oxfam to champion the power of women worldwide – so gifts like this one can help more women and girls realise their potential. Around the world today, you’re more likely to be poor if you’re a woman. But we’re working with communities to change that. We’re helping more women to earn a living, understand their rights and escape discrimination. We’re supporting more girls to get the education they deserve.